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Explore valuable insights, trends, and strategies for B2B marketing success. Stay ahead with expert perspectives and innovative approaches to navigate the evolving landscape.


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April Six's planning process involves gaining a comprehensive understanding of successful programs for clients and employees, popular projects, evolving technologies, and effective work. This knowledge is essential in enhancing client partnerships and empowering our teams to create impactful marketing moments. Instead of keeping this information exclusive to clients, we are now sharing it with the world through the April Six Marketing Pulse for 2023 (AMP.23). AMP.23 offers practical advice from experts, providing a brief market overview highlighting marketers' priorities, along with our insights on key challenges, tactics, and trends.